Tattooing has been used throughout history for many different purposes and has strong roots in many cultures. Recently there has been a surge in the popularity of tattooing in Europe and the USA, mainly as a form of self expression. These modern tattoos take their artistic influences from many places. I find the Japanese style of tattooing to be particularly beautiful. We are talking serious art here folks, fantastic isn’t it?
Please excuse my heavy use of pictures in this blog but I know you are finding it just as fascinating as I am! 
Converse use a similar style of advertising, but here you can see that the model has actually been ‘branded’ with the Converse logo. The advertisement suggests the consumer’s loyalty to the Converse brand by him ‘wearing’ it permanantly.
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